Sarah McLeod is one of many Aussie musicians embracing the changes COVID-19 has brought upon an unsuspecting industry. "We’re very adaptable us human beings, so if the whole planet flooded we’d develop webbed feet: we move with the times and we develop, and it’s terrifying when the change arises, but we always find ways of … Continue reading Sarah McLeod Launches Online ‘Wolf Pack’
Tag: marketing
Your Band, Your Brand
It's all well and good to take a 'fight the man' mentality when it comes to your band. You want to retain the rights to your music, you want to control what happens with every aspect of it - after all, it's your intellectual property. Good for you! But refusing to brand your band under … Continue reading Your Band, Your Brand
